Google Ads Management
Drive Scalable Growth with Data-Driven Campaigns

Drive Scalable Growth with Data-Driven Campaigns

Struggling to make your Google Ads campaigns profitable? Whether you need a complete account restructure, a brand-new campaign build, or detailed optimisations to align with 2025 strategies, we can help. Our approach starts with making your campaigns profitable by focusing on key metrics like cost-per-conversion and ROI.

Once profitability is achieved, we scale your campaigns strategically, aligning growth with your revenue goals. Using advanced analytics and machine learning, we craft campaigns designed to maximise returns while staying within budget. Every click is tracked, every bid is optimised, and every opportunity is leveraged to ensure your campaigns drive sustainable, scalable growth.

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Google Ads Management Services
with Clubbish

    Account Restructure: Building Blocks for Growth

    Every successful Google Ads account begins with structure. We rebuild accounts block by block, aligning with your products or services to create campaigns that are scalable and mathematically sound. Using impression share data and budget analysis, we design frameworks that ensure profitability while unlocking your full growth potential.

    New Builds: Commercially Driven and Future-Ready

    Launching a new campaign? Our fresh builds are designed with 2025’s landscape in mind. We map out a strategy that balances your budget, business goals, and impression share, creating ads that resonate with your audience and maximise ROI. Every aspect is crafted to scale as your business grows.

    The Math Behind Google Ads Success

    Profitability starts with understanding the numbers. From cost-per-click to conversion rates, we analyse the data to uncover opportunities. By aligning impression share with budgets, we ensure that every pound you spend delivers measurable returns. This data-driven approach turns your ads into a powerful tool for scaling your business.

    Careful Planning for Maximum Results

    Every great campaign begins with thoughtful planning. We select the best-performing keywords, match types, and ad structures to ensure your ads reach the right audience at the right time. Our mathematical approach ensures campaigns are built to deliver consistent, profitable results.

    Google Ads Management

    Strategic Google Ads Management and Planning

    Success starts with thoughtful planning. By selecting the right keywords, match types, and ad architecture, we create campaigns tailored to your goals. At Clubbish, our expert team designs strategies that drive measurable results through data-driven decisions.

    Highly Relevant
    Landing Pages

    Boosting quality scores and lowering costs starts with landing page relevance. We align your ad groups with targeted keywords to ensure that every click leads to a page that meets user intent. This strategy increases conversions while reducing your overall cost-per-click.

    Advanced Keyword
    Research and Testing

    We don’t just find keywords; we test them. By analysing thousands of potential terms and monitoring their performance, we identify the ones that deliver the best ROI. This real-world data ensures your campaigns are always optimised for success.

    Comprehensive
    Google Ads Management

    From design to delivery, we manage every aspect of your Google Ads campaigns. Our full-service approach includes keyword research, creative design, campaign optimisation, and performance tracking. With us, your campaigns are always driving efficiency and measurable growth.

    Ongoing Optimisation
    for Better Performance

    Optimisation isn’t a one-time task; it’s an ongoing process. We constantly refine your campaigns to target the right audience at the right time, maximising conversions while keeping costs low. This proactive approach ensures your ads are always aligned with your goals.

    Smart Adjustments Based on Data

    We use advanced analytics to identify opportunities and adjust your campaigns for peak performance. From bid adjustments by time of day to optimising for specific devices, we ensure your ad spend is always working efficiently.

    Ad Triggering by
    Day of Week & Time of Day

    Using advanced machine learning algorithms, we identify the most profitable days and times for sales. These insights allow us to automatically adjust bids to maximise conversions when customer activity is highest. Conversely, we scale back or pause ads during less productive periods, ensuring your budget is spent effectively.

    Platform Specific
    PPC

    Our machine learning technology analyses user behaviour across platforms to optimise ad performance. By adjusting bids based on device type, we target audiences more effectively, delivering tailored experiences. For mobile users, we ensure ads drive to optimised landing pages, even if your site isn’t fully responsive, enhancing engagement and conversions.

    Google Ads Types: The Right Mix for Success

    Customised Campaign Strategies to Maximise Your Results

    We tailor your campaigns by selecting the most effective ad types to meet your business objectives. By aligning the right mix of formats with your goals, we ensure your ads deliver targeted engagement, increase conversions, and drive measurable success.

    Google
    Search Ads

    Connect with Users Actively Searching for Your Business
    Reach potential customers at the top of search results with highly relevant, keyword-targeted text ads. These ads are designed to capture user intent and drive immediate engagement, making them a cornerstone of any effective campaign.

    Google
    Display Ads

    Expand Your Reach with Visually Impactful Campaigns
    Build brand awareness and drive consideration with visually engaging display ads. These ads appear across relevant websites in the Google Display Network, connecting you with targeted audiences in a compelling way.

    Google
    Shopping Ads

    Highlight Your Products to Attract Ready-to-Buy Customers
    Showcase your products directly in search results with ads that focus on pricing, availability, and delivery. Ideal for e-commerce businesses, Shopping Ads drive high-intent traffic to your website and increase conversions.

    Google
    Remarketing Ads

    Re-Engage Your Audience and Boost Conversion Rates
    Reconnect with visitors who have previously interacted with your website by showing them targeted ads. Remarketing campaigns help keep your brand top of mind and increase the likelihood of turning interest into sales.

    Dynamic Search Ads
    DSAs

    Automatically Align Ads with Relevant Customer Searches
    Let Google’s technology do the work. Dynamic Search Ads use your website content to generate highly relevant ads automatically. They’re perfect for filling gaps in campaigns and capturing opportunities you might otherwise miss.

    Video
    Ads and Video Remarketing

    Harness the Power of YouTube for High-Impact Campaigns
    Engage your audience with video ads that tell your brand’s story. YouTube’s reach and cost-effectiveness make video advertising one of the best ways to create lasting connections. Video remarketing ads further enhance results by re-engaging users who have interacted with your brand.

    Extensions That Enhance Your Campaigns

    Google Ads extensions help your campaigns stand out by adding extra value and visibility:

    PPC
    Review Extensions

    Showcase Credibility with Verified Third-Party Reviews
    Build trust and confidence in your brand by featuring verified reviews from trusted third-party platforms like Feefo and Reviews.co.uk. These extensions provide potential customers with the assurance they need to choose your business over competitors.

    PPC
    Sitelink Extensions

    Direct Customers to Key Pages for Faster Conversions
    Enhance your ads by including sitelinks that guide users directly to specific pages on your website. These extensions improve navigation, highlight important product categories, and increase the likelihood of driving meaningful conversions.

    PPC
    Location Extensions

    Bring Customers Closer with Local Store Information
    Highlight your store’s physical location directly within your ad. By integrating your address and a link to Google Maps, location extensions make it easier for nearby customers to find and visit you, boosting local foot traffic and conversions.

    PPC
    Call Extensions

    Connect Instantly with Click-to-Call Functionality
    Make it effortless for mobile users to reach your business by displaying your phone number directly in the ad. Call extensions enable instant connections, driving higher click-through rates and more direct engagement with potential customers.

    The Stages of PPC Account Management

    Once the planning and research is complete, we can implement our findings and build you a truly brilliant PPC advertising campaign.

    Google Ads Step 1

    Stage 1

    Build and Learn

    We lay the foundation for your campaigns, focusing on strategic account setup and data collection.

    Google Ads Management Step 2

    Stage 2

    Optimisation and Growth

    We fine-tune your campaigns to improve ROI and explore new opportunities for growth.

    Google Ads Management Step 3

    Stage 3

    Scaling and Innovation

    Your campaigns hit their stride, delivering consistent results while we explore ways to expand and refine.

    Transparent Reporting with GA4 and Real-Time Google Data Studio

    Gain full visibility into your campaigns with our bespoke Real-time Google Data Studio reports. These reports provide real-time performance metrics that can be accessed at any time, ensuring you stay informed about every aspect of your campaigns. With clear, actionable insights, you’ll be able to track progress, validate key decisions, identify trends, and uncover new opportunities for growth. Whether you need to refine your strategy or highlight successes, our reports are designed to keep you in control and aligned with your business goals.